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Tourism & Hospitality
Publication & Promotion
We teamed up with D-Lux to plan/create/design
/implement each activity, each meal, each print, and each tiny details to make such experience fresh and memorable. Five full days of fun, sports and brand oriented activities specifically designed for Fujifilm China and their top managers, distributors, and VIPs.
"We’ve been designing - different locations & activities - similar “branded trip” for Fujifilm for the last 2 years. We always keep in mind the deep core values of the brand and how to communicate them through informal and active events."
Yawei Zhang | WY&P DESIGN
Behold the 2021 Fujifilm Olympics! This is immersive design at his best. No VR, no AR... just your regular analog reality tailored to please and educate.
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