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POWER OF ART
MOTUL
"Motul is like a star, shining and dazzling, noble both technically and commercially, and at the same time looking to challenges and the future with innovative youthful vigor."
Shuangtian Lu | WY&P DESIGN
Motul is a French high-end brand, focusing on becoming the leader and artist of lubricant technology.
We helped motul redesign the guideline in China, and the new VI manual represents Motul's spirit of concentration, professionalism and continuous improvement.
Client
Motul
Service
VI design
Brand identity
Media exposure
Industry
Transportation
Year
2021-2023
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