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Very nice talk at the East China Normal University to discuss trends in the Advertising industry. Coming from the design industry, William's perspective and thoughts were mostly focused on the following top 3 macro-trends, Check to know more.
6 December 2021
Nice talk at the East China Normal University

WY&P moved to a new location in the creative heart of Shanghai. We are now right behind JingAn temple, on Jiazhou road. Welcome to visit us!
30 September 2021
WY&P Design Change to a new working environment

270+
Completed projects
17+
Design awards
3+
Coffee/day/persons

CASE STUDY
DEDAO
We are delighted to announce the first e-reader from WYP in partnership with DEDAO. We believe that machines must have the warmest natural texture that books bring to people, rather than blind simplification.
Product Design
& Innovation
We help you to launch your product from the ideation phase to the final market implementation and mass production.

CASE STUDY
Ichimore
IchiMore approached us with a simple question: how can we stand out in the very crowded energy drink market?
Full O2O Brand Strategy
& Implementation
Through long-term cooperative service model, we create and implement online/offline strategies closely aligned with your business goals.

CASE STUDY
Fissler
Over the last 11 years of cooperation with Fissler China, we developed 4 different retail guidelines. . Yes, market here is that fast.
Retail & Commercial
Space Design
We conceptualize and develop spaces to create lasting retail experiences and built loyalty.

CASE STUDY
ATS | Ayson Group
Ayson approached us to design ATS, its stock trading platform. How to get a place in the competitive application market, they let us design the system for all platforms.
Smooth
UX/UI Design
We construct logically distinctive interfaces and interaction processes matching your brand character and market segment.

CASE STUDY
FUJIFILM(CHINA)
How to design Fuji's 10th anniversary event to provide a rich experience of 5 days and 4 nights
Experience
& Event Planning
We create multi-dimensional experiences to immerse your clients/team with your brand values and lifestyle.
DESIGN FROM INSIGHT
what do we offer?

"The success of Dedao F7 e-book can't sold out without
WY&P's team efforts: patient, professional and reliable."
- Li Zhi , E-reader Director -
DEDAO

We believe our collaboration is valuable and trustful.
Our creative team is handling intellectual property, product stratagy, business model, or consumer insights we collect from people (these may include personal identifiable information). To comply with all legal requirements, codes of practice and all other requirements applicable to our activities, WY&P maintains an high standard of information security management for every clients and projects.
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